P190// CONTENT & COPYWRITING // ALLESTREE, DERBYSHIREFROM // BELPER, UP THE A6

Content Marketing & Copywriting in Allestree, Derbyshire

Allestree’s on the edge of Derby, so a lot of your customers live round the corner and know you already. The rest are from across the city and only know what they find online. I write the website pages and articles for that second lot, so they can see what you do and why you’re worth the trip.

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★★★★★ 5.0 from 22 Google reviews

UPDATED // 28 OCT 2026

A close-up of a hanging rib of beef showing deep red, finely marbled meat and creamy fat. — FOOD // Ginger Butchers

Who does content marketing and copywriting in Allestree?

North Bear Media does, run by Norton Hunt from Belper, a short drive up the A6. He writes website pages and articles for Allestree businesses, aimed at customers across Derby who only know them from what they find online. It’s a project, scoped and priced before anything’s written, and the £295 Marketing MOT is the usual first step.

A settled suburb with its own high street, and the whole of Derby next door.

Allestree’s a leafy, well established suburb on the northern edge of Derby, with the A6 and the A38 both close by.

The businesses here go from the ones near Allestree Park to the shops along the high street, and most of them have two kinds of customer. There are people who live nearby and already know who you are, and there are people from across Derby with nothing to go on except your website and your Google listing.

That second group is who the words are for. Too many websites say quality service at competitive prices, and that could be any business in any suburb. Say plainly what you do and where you are, and the enquiries come. I’ll write it for far less than taking someone on, with no training and no kit to buy.

I’m a short drive up the A6 in Belper, so I come to you for the first chat, or we do it on a call.

AREA //Allestree and north Derby
ROADS //A6 and A38
CUSTOMERS //Locals, and people across Derby
FROM //Belper, a short drive up the A6

How you’d actually go about it with me.

Content marketing means writing what your customers are already looking for: a page or an article that answers what they’d ask you, so Google learns you’re the one who knows about it.

With me it’s a project, so I work out what’s worth writing first and price it before I start. Sometimes that’s a few strong articles, sometimes a new page on your website instead of a blog, and I’ll tell you which. You’ve got a business to run, so let me do the writing.

Want to see where you stand before spending anything on writing? The MOT’s £295. I ask ChatGPT and Google who does what you do round Allestree and north Derby, the way a customer would, and you get back the three things I’d fix first, which aren’t always the words.

FIRST //The MOT, £295, back in 48 hours
WRITING //A project, priced before I start
WHERE //Your place, or a call
WHO //Norton Hunt

How the words get written.

The order shifts depending on whether we’re writing pages or articles, but this is the shape of it.

01 //
A chat
At yours in Allestree or on a call, about who your customers are and what they ask you before they buy.
02 //
What Derby searches
I check what people across the city type when they’re after what you sell, which isn’t always what you’d call it yourself.
03 //
Drafts
I write it and you go through it, and anything that doesn’t sound like you gets changed.
04 //
Live
It goes on your website, or up as an article, once you’ve read every word.

Client view

“Norton totally understood the remit and he absolutely nailed it!”

Some of the businesses I work with.

A farm shop in Matlock, a recovery firm in Alfreton and an electric van company. Three trades, and I learned each one from the owner.

Ed from Ginger Butchers and the Mayor of Matlock, wearing his chain, smiling together behind the counter — EVENT // Ed and the Mayor at Ginger Butchers

A white and red Richford heavy recovery truck is parked on a road under a vivid orange and purple sunset sky. — VEHICLES // Richford heavy recovery truck at sunset

A man grins from the driver's seat of a pink EVC electric van, framed by the windscreen at the launch event. — EVENT // All smiles behind the wheel at launch

Common questions about copywriting in Allestree.

How much does copywriting cost in Allestree?

Copywriting and content are priced as a project, once I’ve worked out what’s worth writing, so there’s no price list on here. A couple of service pages is a much smaller job than a run of articles. The Marketing MOT has a fixed price, £295, and shows how you come up when people round Allestree and Derby search.

How many blog posts do I get per month?

There isn’t a set number, because I don’t sell blog posts by the month. If articles are worth doing for you, I’ll scope how many make sense as a project, based on what people round Allestree and across Derby search for. Sometimes the better answer is one new page on your website instead.

Do you write in my brand voice?

Yes. I find out how you talk to your customers before I write anything, so it sounds like you and not a generic marketing agency, and you read everything before it goes out.

Will the content rank on Google?

Yes, that’s the point of it. I write around what people round Allestree and north Derby search for and put their words in the headings, so Google knows exactly what you do and where. Your reviews and Google Business Profile count for a lot too, and I’ll show you what to sort there.

Can you write for my industry?

Yes. My clients go from a physio to a commercial vehicle dealer, and I learn the sector from you, so the content’s accurate and specific to your trade.

Copywriting near Allestree.

I work across Derby and out into the towns, so these are the other copywriting pages near Allestree.

The other things I do in Allestree.

The writing’s one part of it. These pages cover the rest for Allestree businesses, and there’s an article on content marketing for local businesses in there as well.

When somebody in Allestree or across Derby looks for what you do, does anything you’ve written actually come up?

The MOT finds that out. I check where you come up on Google and in ChatGPT for the searches that matter round Allestree, all for £295. If you’d rather talk first, book a call.