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BELPER // DERBYSHIRE // UKFOUNDER LED // LOCAL // IN PERSON
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P190// AI IMPLEMENTATION // EASTWOOD, NOTTINGHAMSHIRECOVERAGE // EASTWOOD + BROXTOWE

AI Implementation in Eastwood, Nottinghamshire

Eastwood’s over the border in Nottinghamshire, a short run from me in Belper. Businesses round here get enquiries from both counties and from every direction, so the first thing I do with AI is get them all into one spot. Nothing missed.

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The Steadplan website homepage
WEBSITE LOOKED AFTER // steadplan.co.uk

Who can help an Eastwood business with AI and automation?

North Bear Media can. It’s Norton Hunt’s studio in Belper, just over the border in Derbyshire, and he sets up AI and automation for businesses in Eastwood and Broxtowe, mostly pulling enquiries from every channel into one place. It’s a project with a price agreed first, and the £295 Marketing MOT is the usual way in.

The work comes in from both sides of the county line.

It’s in Broxtowe, so Nottinghamshire, but only just, and the businesses run from the shops along Nottingham Road out to trades who’ll work in either county, wherever the job is.

Near a border the enquiries come in every which way. A call comes in while you’re out on a job, the next one’s a WhatsApp late on a Sunday with a photo of what they want doing, and they all land in different places. The website form and the Facebook messages go somewhere else again. Then one gets missed, and you never know it happened.

That’s the first job I fix for an Eastwood business. It’s an automation, which in plain English is a few rules that move things about for you, so every enquiry ends up in one place with a quick reply to say you’ve got it. There’s not much AI in it at all, and it works.

I come over to you in Eastwood, or we do it all on a call.

  • COUNTY //Nottinghamshire, right on the border
  • WHERE I'D START //Every enquiry in one place
  • FROM BELPER //Not far at all
  • MEET //At yours, or on a call

So which type of AI are you after?

There’s AI doing jobs inside your business, and there’s AI telling people about your business. The two get mixed up all the time.

This page is about the first. It’s a project, priced before I do anything, and far cheaper than hiring someone to run the inbox.

The second is whether ChatGPT, or the AI answer Google puts at the top of some searches now, mentions you when somebody in Eastwood asks who does what you do. It’s the first of the six things I check in the Marketing MOT. That’s £295, and you have it back within 48 hours with a score out of 100.

If you want somebody staying on top of that every month, that’s Found & Filmed at £995 a month, rolling monthly with 30 days’ notice either way, so if it’s not working you stop. Setting AI up in your business stays its own project. Start with whichever matters most to you.

  • IN YOUR BUSINESS //A project, priced first
  • FINDING YOU //The MOT, £295
  • BEING FOUND, MONTHLY //Found & Filmed, £995
  • ROLLING //30 days’ notice, either side

From a chat about your enquiries to something that’s actually running.

This is how it goes, adjusted to the job.

  1. 01 //

    Show me how they come in

    You show me where an enquiry lands now, who picks it up, and where it goes wrong.

  2. 02 //

    A price for it

    I tell you what I’ll connect up and what it costs, and you decide.

  3. 03 //

    Into one place

    I get the form and the Facebook messages going to one place, so nobody’s learning a whole new system.

  4. 04 //

    Still missing any?

    Once it’s been running a while, we check whether any enquiries are still slipping through, and I change it if they are.

Client view

“A huge thank you to Nort for the incredible support he’s given our local estate agency business over the past 12 months. Every month we sit down to review what’s worked, what we can improve, explore new ideas, and keep on top of changes in the industry …”

Nicola Lancaster // Smartmove Homes

Some of the businesses I work with.

A farm shop in Matlock, a recovery firm in Alfreton and an electric van company. All local, all looked after by me.

A butcher in a green Ginger Butchers apron stands behind a board of Dexter beef joints and mince next to a handwritten chalkboard listing the pack.
FOOD // Ginger Butchers, presenting the Dexter beef pack in Matlock
A Richford recovery truck with its bed tilted down to load a classic blue pickup on grass beside a large oak tree in evening light.
VEHICLES // Richford Motor Services, collecting a classic pickup at golden hour
A man grins from the driver's seat of a pink EVC electric van, framed by the windscreen at the launch event.
EVENT // All smiles behind the wheel at launch

Common questions about AI in Eastwood.

How much does AI implementation cost in Eastwood?

AI implementation is done as a project and priced on what you’ve got, so you have a price from me before anything starts. Pulling a couple of inboxes together is a smaller job than linking up your whole system. If you want to start with the Marketing MOT, it’s £295.

Do I need technical knowledge?

No, you don’t. I do the setting up, and all you see at your end is the enquiries turning up in one place.

What AI tools do you work with?

ChatGPT and Claude for the writing side, and Zapier or Make for getting your systems to talk to each other. Where it suits the job better, I use Midjourney for images, or a custom AI assistant given your own information to work from.

Will AI replace my staff?

No. It’s there so nobody misses an enquiry, and your people still do the talking to customers once it’s come in.

How quickly will I see results?

An automation works from the day it’s switched on, so enquiries land in one place straight away. The time it saves shows up over the next few weeks, and that’s when I check it with you.

AI implementation near Eastwood.

I’m up and down the Erewash Valley and all over Derbyshire, and each of these places has its own AI page.

The rest of the toolbox, in Eastwood.

Everything else I do has its own Eastwood page, and the Steadplan job is on the end if you want to see a stock feed that updates itself.

P198// OVER TO YOU

If somebody in Eastwood asks ChatGPT who to use, does it come back with you, or with somebody in Nottingham?

The £295 MOT tells you, and shows you what to fix. Or book a call and show me how the enquiries come in now, and I’ll sort that.

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