Outsourcing vs. In-House: What’s Best for Your Social Media?

In today's digital age, maintaining a robust social media presence is crucial for any business. However, the question arises: should you manage your social media in-house or outsource it to an expert? Here at North Bear Media, we believe that outsourcing your social media management to us is the best decision you can make for your business. Here’s why.

Focus on What You Do Best

Your time is precious. Every minute you spend trying to navigate the ever-changing landscape of social media is a minute you're not focusing on what you do best—running your business. By outsourcing your social media management to us, you can concentrate on delivering top-notch products and services to your customers while we handle your online presence.

Personalised Service

Unlike faceless online agencies, we offer a personal touch. We understand the importance of getting to know your business intimately. We will visit you in person to get a comprehensive understanding of your business needs, goals, and challenges. This personalised approach ensures that the social media strategy we develop is tailored specifically to your business.

Cost-Effective Solution

Hiring an in-house social media manager can be costly. Let's break it down: employing someone on minimum wage (around £23,000 per year) to handle your social media marketing means you'll also be investing in training, management, and the risk of turnover once they gain experience. Additionally, recruiting a new employee can cost up to £1,500, considering advertising, interviewing, and onboarding expenses. This cycle can be both time-consuming and expensive. On the other hand, outsourcing to us can cut these costs by more than half. We bring expertise, efficiency, and proven strategies that deliver better results without the overhead costs of a full-time employee.

Expert Management and Consistency

Social media is more than just posting updates. It involves strategy, content creation, engagement, analytics, and constant adaptation to new trends and algorithms. With our service, you gain access to expert knowledge and skills that ensure your social media channels are not just active, but thriving. Consistency is key—you see it all too often where someone starts posting on social media, but the plan soon fades, and before you know it, a month has passed without any activity. Customers like to see regular updates and engagement. We ensure your social media presence remains consistent and engaging, keeping your audience interested and informed.

Ready to Transform Your Social Media Presence?

Don't let social media management become a burden. Let us handle it for you, so you can focus on growing your business. Contact us today through WhatsApp to discuss how we can help elevate your social media presence and drive your business forward. We’re happy to meet for a coffee and have a no-obligation conversation to see how we can assist you.

Businesses in Belper and the Amber Valley area, let’s make your social media work for you!